How Volshauz Brands Pvt Ltd Helped Malieakal Electronics Boost Sales During Onam 2024
A comprehensive marketing strategy aimed at maximizing their sales during the festive season.
About Malieakal
Malieakal Electronics, a Kollam-based home appliances and electronics retailer, is well-known for its exceptional customer service and high-quality products. With a strong foundation on Google My Business, boasting over 15,000 positive reviews, Malieakal Electronics had established its reputation in the local market.
However, when it came to social media, the company faced challenges with low engagement on platforms like Instagram and Facebook. Additionally, their e-commerce website lacked user-friendliness and was not regularly updated with the latest offers, products, and prices.
Challenges We Faced
In preparation for the Onam 2024 festival, Malieakal Electronics wanted to increase sales through social media marketing but needed a solid plan. That’s when they partnered with Volshauz Brands Pvt Ltd to create a comprehensive marketing strategy.
Results
Our marketing efforts paid off with impressive results:
- 6 lakh+ reach within a 30 km radius around Kollam.
- 4200+ leads generated from Meta campaigns.
- 300+ confirmed sales conversions directly through Meta ads.
- Over ₹60+ lakhs in revenue generated from the campaign.
The client invested around ₹2 lakhs in total, which covered influencer fees, marketing expenses, and Meta ad spending. The return on investment was exceptional, proving that our strategy worked effectively within the short Onam period.


